Digital marketing can feel like nothing short of a moving target. Just when you think you have it figured out and you’re ready to score, the goal post is moved.
If you thought that having a way with the written word is all you need for writing and launching a successful book, you may have to guess again. It used
Lots of clients over the years have asked us about protecting their ideas. It’s a tricky business bringing a new idea forth. The worry that someone along the way will
Sending a newsletter is not the arduous task that it once was. In fact, for many therapist and coaches, it’s something that if you’re blogging now, you can easily fit
In the grand scheme of all that you can do to build your practice, a discussion on SEO is one of the most important conversations to have. First, let’s
Lots of people have written books about healthy living. In our field, the main audience for healing books is the clients in need, but consider that the same advice that
It’s tough trying to decide what social media channels to focus on for your brand. With a limited bandwidth and finite amount of time to get your marketing done, being
Figuring out what to write about in your articles can be an uphill battle. Determining how to get your points across in the most effective way is no small task.
In the world of SEO, there are two kinds of keywords you want to consider in your strategy: long tail keywords and short tail keywords (or head terms). Long tail
Everyone asks us, “How can I write more content for my website without losing so much time in the process?” Great question and one that when you have the answer,