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    • About YourTango
    • Meet The YourTango Expert’s Team
    • Case Study: Dr. Karen Finn
    • Case Study: Kelly Rudolph
    • Happy Clients & Testimonials
  • Marketing Services
    • Drive Traffic To Your Website Via SEO + Great Content
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  • Blogging & Content Marketing To Grow Your Business

Blogging & Content Marketing To Grow Your Business

02 Apr

How To Adjust Your Blog Post Titles For Better Performance, Clicks & Traffic

  • By Brian Montes
It’s always interesting how tabloid publications get such a bad rap, but yet week after week we stand in the checkout line and try our very best not to pick
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29 Sep

Is There An Ideal Blog Post Length For Your SEO Content Strategy?

  • By Melanie Gorman
Woman exploring her articles on her website and working on her ideal blog post length for SEO content strategy
When it comes to blogging, the number one question students ask me is “how long should my article be”? That question is quickly followed by these two: Is there an
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10 Jul

8 Article Headline Strategies That Are Sure To Grab A Reader’s Attention

  • By Tamara Sanon
Woman sitting at her desk working on a headline strategies for her articles
It’s said that you shouldn’t judge a book by its cover, but the same doesn’t rain true for an article. Articles are heavily judged by their headlines. At publishing houses,
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23 Jun

3 Reasons Your SEO Strategy For Articles Is Falling Flat & How To Reinvigorate It Today

  • By Tamara Sanon
Woman working on her SEO strategy for her small business. Creative writing and copy.
As a business owner, the purpose of writing articles is to drive traffic that converts into sales. So if potential clients aren’t seeing or engaging with your content, it defeats
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31 Mar

How To Overcome Writer’s Block So Your Marketing, Articles & Social Media Post Are Easier To Write

  • By Vanessa Wolosz
Guy working on his writer's block and trying to overcome it.
Writer’s block, otherwise know in editing circles as “Blank Page Syndrome” is the lack of motivation and feelings of nervousness, inadequacy, or even imposter syndrome that hit when you’re confronted
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02 Mar

What Is Clickbait And How To Avoid Writing Titles That Misinform Your Readers

  • By Vanessa Wolosz
Suspicious about clickbait in what she's reading in a headline.
It’s a given that every article you publish is intended to be read by a wide audience. By covering appealing material in an appealing way, you stand the greatest chance
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31 Jan

4 Simple Reasons Why You Should Write Listicles To Promote Your Business & Find New Clients

  • By Amanda Vining
Woman thinking about writing listicles and great topics for her business.
Today, the average person consumes more than 12 hours of media each day. When you want to be the one out of thousands to stand out to your audience, you
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03 Jan

5 Important Reasons To Recommit To Your Writing Practice in 2020

  • By Melanie Gorman
Woman working on her writing practice at home.
It’s common practice for marketers to grab the watchful eye of folks on Facebook with ads touting “quick fixes” and “easy solutions” to your marketing woes. Rarely, if ever, do
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01 Oct

5 Ways To Create New Content For Your Website When You’re Short On Time & Ideas

  • By Melanie Gorman
Female small business owner learning to create new content using hacks for her busy life.
When you’re short on time and need to create new content, there’s nothing worse than a bit of writer’s block. But, with a few techniques, you don’t have to get
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16 Aug

Tone & Voice: Why You Shouldn’t Underestimate Their Importance When It Comes To Engaging Your Readers

  • By Brian Montes
Woman contemplating why tone and voice matter in her writing.
The minicomputers in our hands (aka our phones) have drastically changed our lives and no stone is left unturned. Unlimited access to the world wide web has changed the way
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