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    • About YourTango
    • Meet The YourTango Expert’s Team
    • Case Study: Dr. Karen Finn
    • Case Study: Kelly Rudolph
    • Happy Clients & Testimonials
  • Marketing Services
    • Drive Traffic To Your Website Via SEO + Great Content
    • Business Marketing & Social Media Coaching
    • Book Coaching, Writing & Publishing Your Book
  • Blog
    • Build Your Therapy & Coaching Practice
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  • Blogging & Content Marketing To Grow Your Business

Blogging & Content Marketing To Grow Your Business

28 Feb

The Complete Guide To Blogging For Counselors, Healers & Health Care Practitioners

  • By Sharon Brandwein
Woman taking notes on how to blog and best blogging strategies.
When you run a healing business or any type of business for that matter, the only way to achieve any kind of success is to set yourself apart from the
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12 Feb

How To Fix Writer’s Block By Addressing What’s Really Frustrating You

  • By Melanie Gorman
Woman sitting in front of her computer work through her writer's block.
Writer’s block is real. I’ve had it and if you have ever really tried consistently writing, you have to. It’s not in your head. It’s a challenge to the creative
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03 Jan

An Introductory Guide To SEO For Counselors (And Other Healers Who Work In An Office Setting)

  • By Sharon Brandwein
Counselor in session considering seo for counselors and healing practices.
When you decide to embark on promoting your business, your research will invariably lead you to the concept of SEO time and again. SEO or “search engine optimization” is everywhere.
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30 Dec

How To Write Valuable Blog Posts For Your Therapy Or Healing Business

  • By Sharon Brandwein
Close up of a woman writing a blog post.
Your first attempt at writing content for your blog can feel like an uphill battle. Your to-do list seems long and your not sure how you’ll ever get through it
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14 Dec

8 Reasons Why Blogging Is Important To Your Service-Based Business

  • By Sharon Brandwein
Woman contemplating why blogging is important for her healing business.
By now you should be well aware that having your own website is crucial to growing your therapy or healing business. After all, if someone is looking for help the
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09 Nov

What Is An Author Platform & Why Is It Important If You Want To Be A Paid Author?

  • By Sharon Brandwein
Business woman working on her author platform to sell her book and grow her practice.
If you thought that having a way with the written word is all you need for writing and launching a successful book, you may have to guess again. It used
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25 Oct

Have Your Ideas Been Stolen? How To Protect Your Content From Theft & Ensure You Get The Recognition You Deserve

  • By Melanie Gorman
Thief trying to get away with stolen ideas and stolen property.
Lots of clients over the years have asked us about protecting their ideas. It’s a tricky business bringing a new idea forth. The worry that someone along the way will
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03 Oct

Should I Send A Newsletter From My Therapy Or Coaching Website?

  • By Melanie Gorman
Woman reading on her phone how to send a newsletter for her coaching business.
Sending a newsletter is not the arduous task that it once was. In fact, for many therapist and coaches, it’s something that if you’re blogging now, you can easily fit
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26 Jul

Self-Editing: How To Decide What Should Stay In Your Article —And What Should Go

  • By Jamile Jones
Self-editing skills and practice for content bloggers.
Figuring out what to write about in your articles can be an uphill battle. Determining how to get your points across in the most effective way is no small task.
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11 Jul

9 Tips To Write More Content For Your Website That’s On-Brand & Faster To Complete

  • By Melanie Gorman
Coffee cup and napkin encouraging people to write more content.
Everyone asks us, “How can I write more content for my website without losing so much time in the process?” Great question and one that when you have the answer,
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